How to scale your operations up (or down) with ease
In 2013 a significant statistic came to light revealing 90% of the data in the world had been created in the last two years. Three years on from that revelation, the growth of data has only continued and it’s estimated by 2020 the data created annually will reach 44 zettabytes or 44 trillion gigabytes.
For enterprises, this ever-increasing data reality represents a significant shake-up in the way they do business.
IDC estimates more than 102 exabytes of external and 36 exabytes of internal storage system capacity will be sold in 2017. In 2012 those figures were 20 exabytes of external and 8 exabytes of internal capacity. That means the average amount of storage space companies acquire will grow by an average of 35 percent to 40 percent per year for external storage and 33 percent to 38 percent for internal.
Large-scale companies have undoubtedly seen their data storage needs surge in recent years and the path ahead is still fraught with mystery. In such times of constant change, it’s almost impossible for an organisation to know what their data storage requirements will be in 10 or even five years. When you think of the resources dedicated to building an in-house data centre, you’re effectively making a commitment of at least 10 years based on your best guesstimate. In the current business climate, where more data and stagnant spending will put added stress on IT infrastructure, you can’t afford to pour resources into a data centre that could become obsolete within a few years.
Flexibility is now paramount for leading enterprises and that is a key driver of a booming colocation market. As we said in our last blog, the colocation market tipped to grow from its current $22.8 billion in spending to a $36 billion business worldwide by the end of 2017.[bctt tweet=”The colocation market is tipped to become a $36 billion business worldwide by the end of 2017″ username=”metronodeaus”]
A major catalyst in that uptake is the ability to modify your data centre space to your specific requirements over time. This unlocks opportunities to ramp up your operations when necessary or scale things back when that extra capacity isn’t needed. And since you’re only paying for what you use, there isn’t the inevitable headache and sizeable CAPEX cost that comes with deciding to build a bigger facility.
Let’s say your services or operations see a major increase over a certain period. If you’re relying on an in-house data centre, you would have to build the capacity to be able to handle the increased activity. It would also mean during the times you’re not reaching that capacity, the server space that isn’t being used, yet you are still footing the bill for, is being wasted.
With colocation, you can alter your capacity commitment at the end of your contract term and, because of this, we are seeing average contract terms decrease to give enterprises that flexibility.
By reaping the benefits of a colocation data centre you’re getting built-in data centre best practice rather than building (and funding) it all yourself. It’s effectively a personalised experience modelled for agility.
Increasing the flexibility of your operations will ensure you can scale up your needs when required and then go back to your standard setup outside of that peak period, eliminating wastage and optimising your data storage operations.
With this level of agility you can focus your efforts on long-term strategic goals and initiatives, instead of your daily operations and the worry of making sure your IT infrastructure is reliably available and powering your operations.
We’ve put together an infographic showcasing the benefits of implementing a sustainable data centre strategy.